If things go according to plan for one of the biggest record labels in hip hop, Jay-Z may not be the only rapper in the sports agent business much longer.
XXL reports that Cash Money Records, which has a venerable roster of musicians including Lil Wayne, Drake and Nicki Minaj, has filed a legal request to trademark the name Visionaire Sports Group. XXL sites these government documents as proof of Cash Money Records' intentions.
The trademark request is for the following services:
“Sports agency services, namely, management, representation and promotion of professional athletes; promoting sports competitions and/or events of others; promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with athletes; talent agencies; arranging personal appearances by persons working in the field of sport; business management of sports people; talent recruiting services in the field of sports; talent management services for professional athletes; career management services for persons employed in the sports industries.”
Cash Money Records may have been encouraged by Jay-Z, who has had remarkable success over the past year as a sports agent. Not only has his agency, Roc Nation, signed some of the top players in their respective sports (Robinson Cano, Kevin Durant, Victor Cruz and Skylar Diggins among them), Jay-Z helped Cano secure the third largest contract in MLB history.
Jay-Z wasn't the first rapper to dabble in sports. Master P founded No Limit Sports in 1999 and represented Paul Pierce, Ricky Williams and Ron Mercer.
Cash Money Records, founded in 1991 by brothers Bryan "Birdman" Williams and Ronald "Slim" Williams, includes a management company (Young Money), a publishing arm (Cash Money Content) and a clothing line (Trukfit).
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