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NBA x Mountain Dew
Art of the Game
Basketball and art have a natural synergy, with both woven into the fabric of city lifestyle. This is especially true for 3-on-3 hoops, an essential part of urban sports culture. To celebrate the passion for this lifestyle with the Dew NBA 3X tour, this series will capture artists as they create epic murals of each host city. Each mural will have a different interpretation of the passion and culture surrounding basketball in its city, from art, to fashion, to music and overall lifestyle.
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