House Divided

College football is fiercely competitive, and nothing engages the fan base more than going to battle against your school’s biggest rivals. But sometimes those rivalries hit close to home. In conjunction with IMG and John Deere, we celebrate the spirit of friendly competition among friends, siblings, and even husbands and wives who root for rival teams. The campaign takes us inside the lives of super fans as they gear up to watch their favorite teams (and arch-rivals) compete for a win in the standings, and most importantly, bragging rights at home.


  • Tennessee-Georgia Now Playing
  • Georgia-Tennessee Now Playing
  • Florida-FSU Now Playing
  • FSU-Florida Now Playing
  • Michigan-Michigan State Now Playing
  • Michigan State-Michigan Now Playing
  • Texas-Arkansas Now Playing
  • Arkansas-Texas Now Playing
  • House Divided:
    College Football
    Now Playing