College Football
Fan Loyalty
College football fans are loyal to their teams — rabidly loyal to their teams. Hyundai owners are also wildly loyal, driving the brand to #1 in loyalty (repeat buyers) five years in a row. ThePostGame partnered with Hyundai to weave these powerful narratives together into “The Loyalty Report,” a series that showcases loyalty in all its wonderful, unique, eye-popping, and rabid forms. From meeting the creator of the Texas Hook 'em Horns — to spending time within the original Michigan Superfan’s man cave — we go coast to coast to prove that loyalty runs deep. VERY deep!