Fourlaps
 
By: Jeff Eisenband -
10/6/2016

What happens when athletic attire, Ivy League culture, modern art and worldly travel converge? Fourlaps, a new athletic apparel brand that launched on Aug. 1, will try to answer that question.

Daniel Shapiro, a retail veteran, is the professor. Well, by title, he is the founder and CEO. Shapiro has worked for Old Navy, Gap and American Eagle, but now, he takes his first major crack at the sports clothing industry. Shapiro planted the seeds for Fourlaps five years ago and has worked full time fine-tuning the brand for two years.

Fourlaps purposely launched on the eve of the Olympics, and it is still rolling out new gear. On Oct. 5, the silver charge tee, made with XT2 Anti-Odor Technology, which uses the power of silver to help eliminate odors on the garment, became its latest to hit the market. ThePostGame got an inside look at some of the gear, which can be found at FourLaps.com.

Signature Tee Black Motto, Rush Jogger Navy

Fourlaps Signature Tee Black Motto, Rush Jogger Navy

"Start before you're ready" is Fourlaps' slogan.

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Advance Short Red, Smash Tee Navy

Fourlaps Advance Short Red, Smash Tee Navy

All articles of clothing have a "4" logo.

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Dash Tank Medium Gray, Bolt Short Grey

Fourlaps Dash Tank Medium Gray, Bolt Short Grey

Fourlaps' original ten styles, retailing for $29.50-$69.50, were released Aug. 1.

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Smash Tee Green, Advance Short Light Grey

Fourlaps Smash Tee Green, Advance Short Light Grey

Daniel Shapiro has been working on the line for five years.

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Rush Hoodie Navy And Signature Tee Today

Fourlaps Rush Hoodie Navy And Signature Tee Today

The name "Fourlaps" is derived from the four laps needed to complete a mile on a standard track.

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Dash Tank Black

Fourlaps Dash Tank Black

"Daily workouts are paramount to leading a healthy lifestyle and having the right clothing is imperative," Shapiro says.

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Silver Charge Tee Heather Grey

Fourlaps Silver Charge Tee Heather Grey

The silver charge tee officially debuted Oct. 5.

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Silver Charge Tee

Fourlaps Silver Charge Tee

The silver charge tee is made with XT2 Anti-Odor Technology, which uses the power of silver to help eliminate odors on the garment.

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-- Follow Jeffrey Eisenband on Twitter @JeffEisenband.

Athletics, Attire, clothing, Fitness, Fourlaps, Ivy League, Running, Style, Training, Workout