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Marketing Stories
Buy Me Some Peanuts And A Paperback: Author's Unique Sales Strategy
Rafi Kohan, who wrote "The Arena," set up shop at a minor league ballpark to hawk his book about sports venues.
Conor McGregor: 'I just wanted some leeway"
This is the fight game.
Octagon CMO On Live Sports, FIFA World Cup, Getting Into Sports Business
Sports business leader Lisa Murray dishes advice to up-and-comers.