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How Pepsi Photo Helped Evander Holyfield Score More Than $20M From Coca-Cola
Heavyweight champ was rewarded for honest answer instead of bluffing when he met with Coke executive shortly after winning title. See him tell the story
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Mick Cronin on LaVar Ball's involvement in Lonzo Ball's career
Cronin addressed the media on Thursday Watch Now
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Kylie Jenner, Bella Hadid draw criticism for athletic endorsements | TMZ SPORTS
Real athletes are showing concern Watch Now
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Remember John Belushi 'Endorsing' Little Chocolate Donuts
Watch classic SNL bit that spoofs Bruce Jenner's Wheaties commercials. Famous sportscaster on the voiceover
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Here's why we should embrace Bryce Harper - 'The Herd'
Colin explains why Bryce Harper is so good for baseball. Watch Now
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Michael Irvin invents new underwear brand - 'TMZ Sports'
We were talking with the Playmaker Watch Now
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Super Bowl Puts Cam Newton On Verge Of Endorsements Bonanza
Quarterbacks that win the Super Bowl can generate commercial opportunities that continue decades after retiring from football. Already a hot property
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Why Adidas Passed On Signing Michael Jordan To Endorsement Deal In 1984
The story had come out several years ago that Michael had Nike as No. 2 on his preference list, but we now how the deal unfolded. Size matters? >>
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LeBron James Makes Dubious Reference To McDonald's, Then Recovers Nicely
James is discussing how he has improved his fitness and nutrition, but in doing so, he casts one of his sponsors in an unfavorable light. Smart recovery >>
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Gisele, Rihanna Deals Signal End Of Endorsements For Actual Female Athletes
Gisele, Rihanna Deals: Bad News For Female Athletes Industry veteran weighs in >>
