Owning a PGA Pro Shop at a golf club is much tougher than it sounds. Chris Kenney, owner of the pro shop at The Patterson Club in Fairfield, Connecticut, says he has to stay on top of the latest trends in technology, apparel, footwear and equipment. That helps ensure a better experience for his customers, which is the win-win situation everybody wants. Here's some industry insight about this process.
1/21/2016
