Emily Skye

With nearly 10 million Facebook followers, online fitness star Emily Skye has an audience that Reebok wants to reach.

The company has signed Skye to be a "global fitness ambassador" just like it did with Ronda Rousey. As part of the deal, Skye will collaborate with Reebok to develop a new shoe.

Skye, a 31-year-old Australian, was recently featured in People Magazine and shared one of her workouts with Men's Health, a challenging high-intensity barbell circuit:

Skye's online accounts are a mix of photos and videos designed to instruct and inspire:

My complete Meal + Exercise Programs Link in my bio. ~ BOOTY TALK! Strengthening and growing my glutes has been a personal goal of mine for quite some time and I have to say I've never been stronger throughout my posterior chain or had more shape in my glutes than I do now! What has really helped strengthen and grow my glutes the most is doing glute activation exercises before training my legs & butt. They switch the glutes on and get them ready to work so I can perform squats, deadlifts, lunges etc. correctly. A lot of people have weak glutes because they spend a lot of time sitting down which switches off the glutes and this can lead to an anatomical imbalance with dominant quads and therefore alter the pelvic position. This puts a lot of pressure on the lower back, hips, knees, feet and so on. Everything is connected so if something isn’t in alignment we usually feel it in many places throughout the body. My favourite glute activation exercises are: Side band walks, monster walks, band squats, clams, band glute bridges, and standing band kickbacks. I also love single leg glute bridges and hip thrusts. I love using a band to work on lateral hip stability, pelvic control and general mobility of the hips and these exercises work on the abduction and engagement of the Gluteal Group. The hip is multi-directionl which means it moves in 3 planes of motion, the sagittal, transverse and frontal plane. When training the hip and activation the glutes the key is to ensure it functions well in all directions. Adding the band creates a challenge to reactively stabilise and control all 3 planes of motion, firing up those glutes just the little bit more! . Do you already do glute activation exercises? . @emilyskyefitness @emily_skye2 @emilyskyebeauty . . #emilyskye #emilyskyefit #glutes #bootybootybooty #gluteactivation #gluteworkout #bootyworkout #bootybuilding

A photo posted by EMILY SKYE (@emilyskyefit) on

Tag someone you think needs to read the following: . Are you frustrated because you're not where you want to be in your life, career or fitness progress? Ask yourself: "Am I doing everything in my power to get there? Could I be doing more?" . If I'm unhappy about where I am but I'm not doing everything I can to change it then I don't believe I have a right to whinge about it. We get out what we put in and it's not just about working hard, it's about working smart, taking up opportunities when they're presented, putting yourself out there and getting extremely uncomfortable. Nothing comes easy and it definitely won't come to you if you're not putting 100% into it. You have to work your butt off every single day for the things you want. If you're not prepared to do that then you don't really want it. It's as simple as that. . If you don't take action then don't complain about not being where you want to be. . . . - This is what I have told myself for years. . I have worked hard for many years now, I pick myself up every single time I fail, I'm rejected or I'm knocked down. I don't take "no" for an answer - I always find a way. I take every single opportunity that comes my way and I also create opportunities. I do things other people don't and most importantly I'm not afraid to fail and have many, many times. . Get out of your comfort zone, want it more than you're afraid of it, do everything in your power to achieve what you want, adjust when you need to and don't stop until you get it. . Now, tell me: HOW BAD DO YOU WANT IT? . . . . Need some guidance with your healthy eating and workouts? Check out my FIT Programs The link is in profile! . . . YouTube: YouTube.com/emilyskye . . Workout/ healthy food vids: @emilyskyefitness . . . Beauty IG: @emilyskyebeauty . Snap chat: emilyskyefit . . #emilyskye #emilyskyefit #fit #fitness #fitfam #exercise #fitpro #fitlife #healthy #fitbody #beyourbest #inspiration #fitnessjourney #fitnessmotivation #goals #workhard #motivation

A photo posted by EMILY SKYE (@emilyskyefit) on

I don't evaluate my own worthiness to the opinions people have of me, the ones who sit back waiting to criticise, judge, shame and blame. ~ Be who you want to be, do what you want to do. If you want to be healthy and fit then do it. If you want to have more muscle then build it. If you want to be lean then get lean. If you don't want to be healthy or exercise then don't do it. Do whatever it is you want to do and what makes you happy as long as it's not directly hurting anyone. Don't live your life with the constant need to please other people and strive to be who they want you to be. Let them dislike and criticize. I'd much rather live being content with myself and my life rather than dislike myself and live in misery in attempt to please other miserable people! I put my own opinion of myself well above everyone else's opinion of me and I choose my own happiness over pleasing everyone else. I'm not everyone's cup of tea and that's a good thing - imagine how boring the world would be if we were all the same and had the exact same taste! When you do what makes you happy then other people's opinions of you wont phase you. . . My Meals + Exercise Programs Link in my bio. . Workout vids: @emilyskyefitness . Beauty: @emilyskyebeauty . Backup: @emily_skye2 . Crop: @reebok @reebokwomen . .

A photo posted by EMILY SKYE (@emilyskyefit) on