Belgium wasn't the only winner when it beat the United States at the World Cup on Tuesday. The U.S.'s Julian Green proved his selection as a 19-year-old was warranted, Belgium's Lukaku showed he deserves more playing time and the USMNT demonstrated it can hang with the world's best.

Everton, the Premier League club of USMNT goalkeeper Tim Howard, also felt like a winner.

After the 35-year-old registered a half-century World Cup-record 16 saves in the U.S.'s 2-1 loss to Belgium, Howard was trending on social media and his fans were running on fumes with one even starting a petition to rename Ronald Reagan Washington National Airport after the goalkeeper. With Howard's popularity at its peak, Everton realized early Wednesday this was its moment to capitalize.


Apparently, Everton noticed a trend in its Tuesday followers. Country codes were coming from the western hemisphere.



For Everton, today is a day to reel in new American fans and Howard fans. There is so much talk about the growing popularity of soccer in the United States and many Americans search for a European club to support. In an office in Liverpool, British marketing minds woke up Wednesday. Despite the offseason, today may be an early Christmas for the club. American fans have their tongues and wallets out for Howard, a new American hero.

A few hours after the initial batch of tweets, Everton came back with another push for new fans and its new 2014-15 goalkeeper jersey, which does not actually go on sale until July 17:



And by mid-day on the east coast of the United States, Everton made another rush for new American fans:



On the American football circuit, free agent running back Jacob Hester, an apparent Everton supporter, gave the English club an American boost. The former LSU star tweeted a picture of Everton and other Blues that was retweeted by the club:


Devout American soccer fans have known about Howard's world-class talent for a decade now, but for some casual fans, Tuesday was a revelation. As for Howard himself, he may have predicted such a performance in his senior year of high school:


Howard is one of Everton's longest-tenured players, as he was loaned to The Toffees in 2006 and signed in 2007. He has 297 appearances for the Liverpool-based side, which finished fifth in the Premier League in 2013-14. Howard's 15 clean sheets were third in the league.

He also has one goal with Everton, scored in January 2012 (wearing a camouflage goalkeeper kit):

The New Jersey native has 104 caps for the United States Men's National Soccer Team and he played every minute of the team's eight games in the past two FIFA World Cups.

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When you see players at the NBA draft rocking some super stylish suits, remember those killer looks don't happen by accident. Just like a prom or a wedding, there is plenty of planning and primping for the big moment. Check out how Noah Vonleh, Tyler Ennis and Dario Saric got all decked out Thursday night in New York.

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We're not sure how many people avoid wearing baseball caps just because of the red line it leaves on their forehead. But if that's the only issue holding back from snapping on a lid, perhaps you should check out Nike's latest offering. Its claim is that you can play a four-hour game with one of these caps and not worry about having that crease after you take it off. Here's the explanation:

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Draft prospects have been working with trainers for many years, but now they are also consulting fashion experts so they look super sharp on the big day. As Indiana forward Noah Vonleh puts it, draft day only happens once for a player, and nobody wants to look back and see style mistakes in the photos. Vonleh met with fashion icon Mark Ecko to get some tips about how to dress for his moment in the spotlight.

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Marc Ecko built his fortune through clothing and accessories with Ecko Unltd, then founded the Complex Media Network, which includes more than 100 websites. Ecko went to college at Rutgers as a pharmacy student but decided it was a better fit for him to be an entrepreneur. With his net worth pegged at more than $100 million, clearly he has no regrets.

Here are some fashion tips he has for athletes:

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When Brazil's Neymar Jr., one of the World Cup's standout players, was 12, he wanted a pair of gold boots. Unable to find the boots anywhere, Neymar used to spray-paint his own cleats gold.

He told that story to Nike Football design director Denis Dekovic, and the result of his childhood inspiration is the special edition Gold Hypervenom.

“The biggest challenge was getting the gold tone perfect so it had the right spray-painted look," Dekovic said. "We worked closely with Neymar to get it as close to how he remembered the color when he would apply it as a kid."

With one childhood dream realized, Neymar may be able to use his signature boots to capture yet another with World Cup glory.

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As part of their preparation for the NBA draft, Melvin Ejim of Iowa State and Tyler Ennis of Syracuse met with former NFL great/apparel executive Carl Banks to give their insights on the current fashion.

The two youngsters discuss their preferences, NBA role models for fashion and how the retro look is in.

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Officially they are known as the Lunar Vapor Trout. Perhaps it will just be easier to say they're the Mike Trout cleats.

Trout is the first MLB player to have a signature shoe created by Nike since Ken Griffey Jr. The color scheme of red and yellow is typically bold in the Nike tradition. Trout explains the process of how the shoe was developed:

They go on sale July 12 for $140.

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On March 21, Mike Vick signed a one-year $5 million contract to play for the New York Jets. Although Vick acknowledges Geno Smith is Gang Green's starter, you can see his passion for the Jets in his eyes.

No, actually. You really can.

On Wednesday night, Uniswag (@Uniformswag) tweeted this picture of Vick:


An account called Helmet Stalker (@HelmetStalker) questioned the legitimacy of the visor:


There is no word from Vick or the Jets on the visor and if Vick plans to use it during the season. However, Twitter skeptics advise fans of the visor proceed with caution.


If it is real, there is no doubt the visor features a fresh look. However, Vick still cannot match the loyalty of his coach.


Oh, Rex.

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Derek Jeter had better have brought an extra suitcase with him to Seattle.

As part of the elaborate farewell tour in his honor taking place at MLB stadiums across the country, Jeter was presented with a host of gifts by the Mariners before his final regular-season series in Seattle. The franchise gave Jeter a chair from the old Kingdome, where he collected his first career hit in 1995, as well as a framed base from Safeco Field. The team also gave Jeter a $5,000 check for his Turn 2 Foundation.

On top of that, Jeter's former teammate Robinson Cano gave the Yankees captain a gift of his own. Cano presented Jeter with a Hublot watch reportedly worth $34,000.


The watch had a nice message engraved on it:

"To Derek: Thank you for showing me how to be a leader. With love and respect, RC."

Jeter and Cano manned the middle infield at Yankee Stadium together from 2005-2013. They helped the squad win a World Series in 2009. The pair may have one final chance to turn a double play together, as they lead the All-Star voting at their respective positions.

Cano has some money to spare after signing a 10-year contract with Seattle worth a reported $240 million. But he may not have had to pay for the timepiece. His agent, Jay-Z, has a partnership with Hublot.

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