Stephen Curry

In addition to an extension on his Under Armour deal, Stephen Curry has been busy with lots of intriguing business opportunities.

Among them is his investment in a private coaching startup called Coachup, which helps parents find the right fit for their youngster. Fortune describes the site as "Yelp for athletic coaching."

In a new promotional video for Coachup, which registered nearly 350,000 YouTube views on its first day, Curry reads critical comments about his game from a 2009 draft scouting report. He will have limited success at the next level.

More: Curry's MVP, NBA Title Is Latest In Stunning Run For Under Armour