Do you like quality basketball and fostering relationships with strangers? You're in luck. On Jan.7, the Atlanta Hawks are giving you both.
That's the day the Hawks will host the Memphis Grizzlies. But officially, the night shall be referred to as "Swipe Right Night," sponsored by the social dating app Tinder. Fans will be encouraged to download and use Tinder to meet other Hawks fans who are at the game.
For those unfamiliar, Tinder is an app that facilitates connections by having users make impulse decisions based on a photo and some basic information supplied about others users. Users who "swipe right" on one another's photos are connected through the app and able to have conversations or even meet in person.
The app has a reputation for being a hook-up playground, although many of its users are there for other purposes, including simply to meet new friends.
At any rate, the Hawks are pretty excited about the upcoming event.
"Hawks games have always been a great place to meet fun and vibrant people and we think 'Swipe Right Night' will take that to a whole new level,” said Hawks CEO Steve Koonin in a press release. "We were pioneers of the in-game ‘Kiss Cam’ and are hopeful that we can assist in making some more love connections at our games."
Because that's what your love life has been missing: the involvement of a professional sports franchise.
Philips Arena will feature a designated area where Tinder matches can go and meet with one another.
Love, Tinder and Basketball. It's either a rom-com or a horror movie. Proceed at your own risk.