Tim Tebow probably wishes he could press rewind on this season. The New York Jets backup quarterback is coming off a season in which he led the Denver Broncos to the divisional round of the AFC playoffs, and now he is stuck behind a mediocre quarterback on a sinking team.
But not everything is going poorly for Tebow. The 25-year-old on Wednesday released his first spot as the new pitchman for TiVo.
"It's not just an ordinary DVR," Tebow says of TiVo. "It's like a magic box that goes out and searches on Hulu and Amazon and YouTube and Netflix, and it gets everything you like and brings it right to you."
Tebow says he's not just pitching the product because he and it have similar names. He enjoys the fact that TiVo, like him, can play many different roles. Unfortunately TiVo cannot protect the punter on special teams.
TiVo hopes that having Tebow as its pitchman can get people talking about the company again. TiVo has lost subscribers during the past few years, but with new products like TiVo Stream and TiVo Premiere XL4, the company is hoping to bounce back.
"Tim Tebow has unbelievable recognition as an athlete, as a young man, some of it controversial, yes," TiVo CEO Tom Rogers told USA Today. "But he has an enormous following. He's talked about. He brings attention. One of the things we want to accomplish here is having people take a look and recognize that we are something to talk about ourselves."
TiVo is set to air a new line of Tebow commercials starting Nov. 27. In the meantime, TiVo will donate $1 to the Tim Tebow Foundation (up to $25,000) for each "like" on its Facebook page.
