Some college football fans can now get their Sonic burger with a side of school spirit.
Sonic Drive-In told USA Today that it will be putting out burgers with logos from schools including Oklahoma and Oklahoma State (the chain is based in the state), McNeese State University and University of Texas at San Antonio just in time for the start of college football season. The chain also has burgers with the New Orleans' Saints slogan "Who Dat."
The chain started the program with Louisiana-Lafayette last season and apparently received rave reviews.
According to USA Today, the stamps are made with tapioca starch and food coloring. They are stamped onto the burger shortly before it's served. The burgers come complete with names like "Sooner Brisket Cheeseburger" and "Cowboy Burger" and "Warhawk Burger".
"We're a gathering spot in many smaller communities," James O'Reilly, chief marketing officer at Sonic told the newspaper. "This will generate a lot of buzz."Full Story >>