When Mark Cuban does not like something, he tells everyone. When Mark Cuban watched this year's NCAA Tournament, he did not like what he saw.

More specifically, he did not like what he saw from the officials. Here is a tidbit from Cuban in ESPN Dallas Thursday morning:

"The referees couldn't manage a White Castle. Seriously, the college game is more physical than the NBA game, and the variation in how it's called from game to game [is a problem]. Hell, they don't even have standards on balls. They use different balls. One team's got one ball, the other team's got another ball. There are so many things that are ridiculous."

The article, written by Tim MacMahon, is called "Mark Cuban says 'horrible' state of college basketball hurting the NBA." The piece is a series of statements from the Dallas Mavericks owner bashing the college game. He thinks the 35-second shot clock, lack of transition and reliance on physicality, along with the officiating, make college basketball a poor product.

One of the victims from Cuban's tirade is not keeping their mouth shut. No, we are not talking about the NCAA. White Castle sent a tweet to Cuban within an hour of MacMahon's publication.

Maybe Cuban, an Indiana alum, is just bitter because his Hoosiers struggled this season and were knocked out of the NCAA Tournament's Round of 64. No matter what the reason, the Shark Tank investor's shot at the fast food chain was uncalled for.

Appearing on the Dan Patrick Show later in the morning, Cuban buried the hatch with White Castle:

So now it is safe to assume the billionaire eats at White Castle on semi-regular basis. Oh, how the story changes.

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-- Follow Jeffrey Eisenband on Twitter @JeffEisenband.