There's not much for San Francisco residents to savor about their team's loss to the Baltimore Ravens in the Super Bowl.
Except the city's consolation prize, courtesy of Jell-O.
The pudding company announced before the game that it would deliver thousands of cups of chocolate pudding to the losing city. And so by losing in the Super Bowl, the 49ers won free cups for their city.
— JELL-O (@jello) February 4, 2013
"It's a fine line and we don't want to ever come across as rubbing it in," Greg Gallagher, senior brand manager for Jell-O, told ESPN. "But it was a big accomplishment to get to this game and we want to give these fans a little something to look forward to."
If you live in the Bay Area and would like some pudding, see here for more details.